We believe the humble music video is a seriously underappreciated art form. In our opinion, nothing makes you feel quite as immersed within an artist’s music – actually, you can’t beat a live show atmosphere for full immersion but we’re definitely biased there.. Our ONE TO WATCH series aims to bring you the latest music videos from some of our most exciting new artists.
Today’s One To Watch is NIGHT CREATURES by GEORGE ALFIE
After leaving school at 9, George Alfie has used writing and performing to connect. Starting out with busking, and pub venues, George has played all over the UK, with multiple sold-out shows, and a growing fanbase who continue to be mesmerised by his storytelling. George has opened/played festivals in Hampshire, and Lancashire, and has hosted sold out gigs around England and further. George describes himself as a mix between Sam Fender and Ben Howard, delivering acoustic sets overflowing with heart and charm, and working with bandmates to bring originals to life with intricate guitar licks, and iconic drum fills. George wants “to make sure no one feels like a ghost in a room full of people”.