Sweet Loretta

We believe the humble music video is a seriously underappreciated art form. In our opinion, nothing makes you feel quite as immersed within an artist’s music – actually, you can’t beat a live show atmosphere for full immersion but we’re definitely biased there.. Our ONE TO WATCH series aims to bring you the latest music videos from some of our most exciting new artists.

Today’s One To Watch is a beautiful live music video of ‘Feel So’ by Sweet Loretta.

Sweet Loretta is an alternative pop group from the South of England.

Fraser Blanchflower and Quinn Humphreys blend their unique range of influences to create their own take on the modern pop sound. Now joined by talented multi-instrumentalists, James Stickland and James Clark to create a 4-piece power house. The group are currently preparing their debut album for release June 2023.

The band is then touring two festivals in both Ireland and Greece this Summer, as the backing band to American Singer/Songwriter, Kishi Bashi.